Its position between the Gulf of California to the east and the Pacific Ocean to the west gives it a certain natural arrogance in that it demands to be viewed differently to the rest of Mexico.

Its 55,000 square miles is full of natural beauty and history with millions of Americans travelling to this destination year after year for their vacations, weekend breaks and of course lets not forget, those that have made this the destination for their second home or eventual retirement residence.

There is so much to see and do in the traditional Mexican towns across the expanse of countryside that awaits the virgin Baja traveller and it is those Baja travellers in particular that Baja Alive is all about whilst at the same time giving the seasoned travellers information about the Baja from our Ambassadors. This unique and exclusive information will enthuse and excite visitors to the site to make that first journey and then keep going back!